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商品編號： 9-699-010 出版日期： 1998/08/10 作者姓名： Thomke, Stefan;Krishnan, Vish V.;Nimgade, Ashok 商品類別： Operations management 商品規格： 21p 再版日期： 1999/02/22 地域： 產業： Electronics manufacturing 個案年度： -
商品敘述：
Describes how Dell redesigned its new product development process after experiencing a major product setback and a significant decline in firm profits in 1993. Dell''s new process is challenged during the development of a new line of portable computers when the incoming head of portables has to manage the risk of using a new technology. This case focuses on: (1) product development process design, (2) the costs and benefits of flexibility and structure in uncertain environments, and, (3) managing development risk during and after a financial and market setback.
涵蓋領域：
Managing uncertainty;Risk management;Product development;Cost analysis;Process management
相關資料：
Case Teaching Note, (5-699-134), 18p, by Stefan Thomke, Ashok Nimgade;Spreadsheet Supplement, (XLS299), 0p, by Stefan Thomke, Vish V. Krishnan, Ashok Nimgade
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